Bradley Walsh’s Million Pound Shot is due to air on Channel 4 in the UK on Sunday, November 1, 2026, at 9pm. The one-off quiz event will be free to watch on the broadcaster and its streaming service, where it will be available from launch.

The show is described as a contest in which three contestants answer questions from Walsh in front of a live audience, competing for a £1 million prize. However, its premise has prompted speculation online that the programme may be a hoax.

Some viewers have pointed to its 9pm scheduling and the involvement of commissioner Tim Hancock, whose previous credits include spoof or hoax programmes. Audience members have also reportedly said they signed strict non-disclosure agreements. The available information does not confirm whether the show is genuine or a prank.

Channel 4’s streaming service is free to use, but requires an account and a valid UK postcode. The programme is billed as a single event, with no further episodes publicly announced.

Sources: TechRadar.